Facebook Marketing

Facebook is one of the highest traffic social communities online and by creating a free account you can set up both a profile page and a Facebook fan page. Now, here’s the reason you want to create a fan page: They generate MASS EXPOSURE EFFORTLESSLY! Fan pages can easily go viral and with this intense exposure, you will be able to: 1) Maximize commissions through extended exposure 2) Build a reputation in your niche market 3) Generate MASSIVE traffic to every site you post 4) Beef up your Alexa ranking, instantly! When you create a Facebook fan page you are essentially setting up a CENTRALIZED TRAFFIC FUNNEL for your entire affiliate campaign. And since creating a Facebook fan page is FREE, you are able to start generating exposure at no cost at all. PLUS – you can create as many Facebook fan pages you wish! In order to create a Facebook fan page, you will need to create a free Facebook account at http://www.Facebook.com You will also want to make sure that your Facebook profile is completely filled out and include a photo if possible, along with your website URL. When creating Facebook fan pages, you are entirely anonymous which means that no one knows that YOU are the admin of the page. This is a great way of promoting affiliate products as well as your own without exposing the fact that you are an affiliate. Once you create a Facebook fan page, you will be given 100% control over it and will be able to update it as often as you like. From inside of your Facebook account, click on “Create A Page” or subsequently, if you’re logged in, you can click the link below: http://www.facebook.com/pages/create.php Begin by choosing a Local which is basically a category for your page: Next, choose a name for your page. This should include relevant keywords relating to what your page is going to be about. For example, if you are going to create a page that centers around a specific niche (like weight loss, acne, pets), you should include your primary niche keyword in the page title. Click “Create Page”. When your page is first created it will be relatively empty and you will wan to spend some time filling out additional details, including adding a photo, image or avatar that represents your fan page, and adding a description so that people searching for specific pages can find yours. Again, use keywords when creating a description for your fan page. Make sure that you add your website URL into the text box as shown above. You NEED to enter in the FULL URL, otherwise the link won’t be clickable. So, http://www.Your-Website.com will work. You want to do your best to offer enough information about your fan page to encourage other people to join the group. Once you’ve created your fan page you will be able to choose contacts from existing friends or from your email address book and send them an automated message suggesting that they become a fan of the page you just created. When you’ve created a decent size community of fans (1,000 or more), it’s time to start posting updates that include your cloaked affiliate link as well as direct links to free content and resources that members of your fan page will find useful. You want to balance out promotional updates with quality broadcasts so that you are able to retain your “fans”. It won’t take long to create a large community of fans, just start by inviting all of your existing Facebook friends, and then searching for new contacts using Facebook’s built in search or by choosing contacts from your different email and social accounts. You can also create as many different fan pages as you want, with each one focusing on a different niche market. When you post updates make sure you use the status area so that you are able to generate maximum exposure from your messages. Note: Facebook also allows you to link your fan page to your twitter account for additional exposure! Here are other popular social communities where you should begin building a profile and interacting with potential customers: http://www.Twitter.com http://www.Linkedin.com http://www.Tagged.com http://www.Fixster.com http://www.bebo.com http://www.Cafemom.com http://www.Reunion.com http://www.Orkut.com http://www.Tickle.com http://www.LiveJournal.com Some of the sites above may be new to you, but they are all proven to be the top traffic generators according to Compete.com. With sites like Linkedin.com, you can post website URL’s and set up a single profile page within minutes that will generate traffic from the search engines and allow you to network and connect with potential customers and even joint venture partners. You can also begin to generate traffic from Google’s new service, Buzz, that integrates with your gmail account and allows you to communicate with people that you email regularly. You can also choose to “follow” people in the same way you would on sites like Twitter AND the best part of all is that those following the people who you follow can see your Buzz! Posts. Click on the BUZZ link from within your gmail account and you will be able to post a message that is viewable by everyone in your contact list (and those following people that are following you) You can also choose to “Connect” sites to your Buzz account such as your Google profile (where you can enter in your website links), as well as your Twitter account, Picasa, Flickr and YouTube.com account. Once you connect an account to your Buzz, every time you post a new message, send out a new tweet or even upload a new video, you can choose to automatically post a message within the Buzz community alerting people of your new updates! You can start building a following within Buzz just by adding people from your contacts list or by searching for people by name, email address or website URL. It’s a great way to synch up all of your social community accounts so that you are cross-marketing each time you post a new update. Classified Marketing When it comes to traffic generation and gaining maximum exposure for your affiliate links, classified advertising is one of the fastest and easiest ways to get your affiliate link in circulation. The key to a successful classified advertising campaign begins with the title of your advertisement itself. You want to make SURE it’s eye catching and is likely to attract the most attention possible. Consider incorporating relevant keywords into your advertisement itself, as well as within the title but pay close attention to ensuring that your title is compelling and will really motivate people to click your link and read your offer. When posting your classified ad, you want to make sure to choose the appropriate category, so that your advertising gains the best exposure possible and that you include a full URL to your offer. Your ads headline should have the main benefit of the product you are promoting clearly featured. For example: “Instant Payments With Paypal” would be a strong advertisement title that would likely pull in viewers. You never want to try to sell the product within the advertisement title, but rather have your ad title convince readers to click on your link and read the full-length advertisement. Also, make sure you double-space your advertisement copy so it’s easier to read, and avoid lengthy paragraphs. Your advertisement body should never exceed 1-3 lines in length before entering a space to the next paragraph. Never include phone numbers within your ad title or advertisement body. Instead, provide a direct link to your website using domain redirect link cloaking when placing advertisements via classified sites for a higher click through rate. The top classified advertising hot spots include: http://www.InternetMarketer.com http://www.CraigsList.org http://www.GumTree.com http://www.Adlandpro.com http://www.Kijiji.com http://www.USFreeads.com http://www.Adpost.com http://www.oodle.com http://www.Backpage.com http://www.inetgiant.com Secret Free Traffic With RSS RSS feeds can dramatically improve your search engine rankings as well as search engine optimization of every single webpage you create. In addition, RSS feeds can ensure that all of your new content is quickly indexed within the major search engines, in fact, you can count on your pages being indexed in a matter of a few hours! In order to use RSS feeds to significantly improve your search engine optimization and ranking, you will need to create an RSS feed for your entire website. One of the easiest ways to do this is by creating your website using free blogging software such as http://www.Wordpress.org or http://www.LiveJournal.com If you aren’t interested in building your website on a blog platform, you can still create RSS feeds for all of your content by using a RSS feed creation service, such as http://www.feedmarklet.com/ or http://www.FeedBurner.com When you’ve created your RSS feed, you need to make it visible to visitors on your website. You can do this by adding a “Subscribe To RSS Feed” icon, link or button. You can also publish your RSS feed within RSS directories such as http://www.Technorati.com You also want to make sure that you post frequent updates, so that search engine spiders see fresh new content on your website regularly. Whenever your RSS feed is displayed on another website, a direct link to your website is also showcased within the feed, adding both link popularity through backlinks and page rank. While RSS feeds provide you with a number of different ways to significantly boost your traffic from the major search engines, there are also a growing number of RSS search engines and directories in which it is far easier to achieve a high ranking because there of limited competition. An RSS search engine enables visitors to search for specific web sites or pages or by RSS feeds after entering in relevant search terms or keyword phrases, just as they would when entering in search queries with www.Google.com Among the many different RSS search engines, the most popular is Yahoo’s RSS feed directory. By creating a RSS feed and submitting it into Yahoo’s directory you can optimize your search engine ranking very quickly, driving in even more traffic to your pages.